$ 11.21
| Required Apps |
•
Website (website)
• Discuss (mail) |
| Community Apps Dependencies |
website_cookies_consent
|
| Technical Name |
website_facebook_pixel
|
| License | OPL-1 |
| Also available in version | 18.0 16.0 |
Introduction
The Odoo Website Facebook Pixel module offers a quick and convenient way to integrate Facebook Pixel into any Odoo-powered website. With minimal configuration, this module enables tracking of user actions—such as page views and engagement—without requiring developers to manually insert JavaScript code. It simplifies the setup of Facebook-based analytics and helps marketers monitor site performance effectively.
Key Features
Automatically injects Facebook Pixel script into all website pages without manual coding
Enables tracking of default page-view events to initiate user analytics setup
Simplifies marketing configuration with minimal steps required
Benefits
Saves time by automating Pixel embedding across Odoo site pages
Removes dependency on developers to implement tracking scripts
Ensures consistent data collection from page views for campaigns
Enhances marketing insights with centralized tracking setup
Compatibility & Technical Details
Technical Name: website_facebook_pixel
License: OPL-1
Required Modules:
Website (core)
Installation Steps:
Add the module to the Odoo Add-Ons directory.
Activate Developer Mode and refresh the Apps list.
Install the module from the Apps interface.
Specify the Facebook Pixel ID in the website settings; tracking is then activated on all site pages.
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Community
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Enterprise
Integrate Facebook Pixel to an Odoo website and track customer visits
Add the Meta Pixel code to your Odoo website and get analytic data that could be used for understanding visitor's actions. With this script, you get ability to track Website Activities, Improve Your Return on Advertising, Reach New and Existing Customers on Facebook Ads.
To track Odoo Facebook Pixel eCommerce events, such as "ViewContent", "Search", "AddToWishlist", "AddToCart", "InitiateCheckout", "AddPaymentInfo", and "Purchase" on your Odoo website, consider using of the app: Odoo Facebook Pixel eCommerce Tracking .
Activate the Facebook Pixel easily
Watch the video tutorial
Free 60 days support and 360 days bug-fixing
Demo & Test. Click on the "Live Preview" button
You can easily test the Odoo Facebook Pixel integration via the Chrome extension "Meta Pixel Helper".
Download it by this link:
https://chrome.google.com/webstore/detail/meta-pixel-helper/fdgfkebogiimcoedlicjlajpkdmockpc
Found out the testing details in our YouTube manual .
As the Meta Pixel script does not have to send tracking data about a website activity of internal users, there are several testing tips:
- You will not see the Meta Pixel script if you are logged in to Odoo and you have internal user's access rights.
- Log out from the system or use the incognito mode or other browser to test Pixel script.
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16.0.3.1.0 2024-04-06
- Improve the JS logic to send the Facebook cookie consent update.
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16.0.3.0.0 2024-01-25
- Change the license to the OPL-1.
- Implement a cookie consent management.
- Implement integration with the standard Odoo Cookies Bar.
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16.0.2.0.0 2023-07-24
- Improve the insertion of the Facebook Pixel script.
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16.0.1.0.0 2022-11-01
- Migration from 15.0.
Odoo Proprietary License v1.0 This software and associated files (the "Software") may only be used (executed, modified, executed after modifications) if you have purchased a valid license from the authors, typically via Odoo Apps, or if you have received a written agreement from the authors of the Software (see the COPYRIGHT file). You may develop Odoo modules that use the Software as a library (typically by depending on it, importing it and using its resources), but without copying any source code or material from the Software. You may distribute those modules under the license of your choice, provided that this license is compatible with the terms of the Odoo Proprietary License (For example: LGPL, MIT, or proprietary licenses similar to this one). It is forbidden to publish, distribute, sublicense, or sell copies of the Software or modified copies of the Software. The above copyright notice and this permission notice must be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.